New Products

SnoBalls at Home!

Since 1936, SnoWizard has flavored millions of SnoBalls and Shaved Ice confections in businesses across the globe. Now, the Wizard’s magical potions are available for you to enjoy anytime in the comfort of your home.

Check out our Complete Home Use Kits, Home Ice Shavers, and RTU Flavors!

New! SnoBalls at Home
SnoBall Syrup Bottle Drain Tray

Bottle Drain Trays!

We are thrilled to be able to offer this new bottle drain tray, which conveniently dries up to 12 quart bottles after washing. Click here for more information or to add to your cart.

New Flavors You've Got to Try!


The Wizard is excited to announce the addition of SnoSweet® to our sugar-free family. SnoSweet® is formulated with the same thickening agents as our popular SnoLite®, but gets its sweetness from Sucralose. Packaged in pre-measured pouches, simply mix with water and you have a sugar-free base syrup that can be flavored with any of our 150 plus flavor concentrates. SnoSweet® comes packaged in a convenient 6-pack box.


Now you can enjoy the taste of this South of the Border condiment in a shaved ice flavor. Ancho chilies, apricot, lime and our special blend of fruit flavors recreates the taste of this popular Mexican fruit dip.

Dutch Apple Pie

The Wizard has captured the taste of freshly Baked Apples with a Cinnamon Streusel topping along with a delicious Shortbread Crust finish. So delicious that you’ll think you’re biting into a real slice of Dutch Apple Pie.


This popular campfire treat is now available as a shaved ice flavor. SnoWizard has captured the taste of real Toasted Marshmallow and Chocolate, wrapped up with a Graham Cracker crust to bring you this traditional American classic.

Now you can enjoy the same great taste of fresh marshmallows that have been toasted over an open campfire. Revisit your childhood days with our new Toasted Marshmallow flavor. The only thing missing are the fireflies.

Jalapeno Stinger

Get “stung” with our new Jalapeño Stinger® flavor. It’s a delicious blend of citrus, spice and other natural flavors with a Jalapeño kick that will blow your Sombrero off!


Take a ride back in time to the good old days at Pontchartrain Beach. This flavor celebrates the Zephyr, the famous roller-coaster ride at the beach. The flavor is an intense medley of tropical fruits that will take you back to the beach, sipping on a refreshing cocktail at the Bali Hai!

Key Lime Pie

Just one spoonful and your palate will explode with the taste of fresh whipped cream, followed by the tartness of tart Key limes. Next comes the Pièce de résistance; a wonderful shortcake crust finish. You’ll think you’re eating a real slice of Key Lime Pie!

Doberge Cake

We are excited to introduce Doberge Cake, which now joins Praline, Hurricane, Creole Cream Cheese and King Cake; all iconic New Orleans flavors first introduced by SnoWizard. This rich, moist cake consists of six thin layers of old-fashioned butter cake, layered in between with rich chocolate custard and covered with a chocolate ganach. It was created by Beulah Ledner at her New Orleans bakery in 1933. Your taste buds will beg for more!

Read more about Beulah Ledner at